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Parts Pricing Strategy
Profitable Parts Pricing Tips for Manufacturers
As a young operations manager, I always just assumed that the sales people in my organization put tons of effort and analysis into optimizing pricing on our products to maximize profits. It wasn’t until I was well into my career working for what had grown into a medium sized...
e-commerce product data search grow parts sales
PARTS DISTRIBUTION WEBSITE FEATURES THAT WILL BRING CUSTOMERS TO YOU
The objective of your parts distribution website design should be to make it the de facto reference for your industry so that even your competitors and suppliers will use it to run their businesses. This will guarantee your brand is known to everyone who matters. It will also...
Experiments to Grow Parts Sales
Tips for Designing Experiments to Understand Your Business and Have Fewer Meetings
Here is a hypothetical meeting that you can probably relate to: The boss calls everyone together because the company is losing money on freight. He solicits ideas for what can be done from the group. Ideas are written on a whiteboard. Sales people tell stories about “this one...
Sell More Parts
The Two Questions that Successful Parts Distributors Answer to Sell More Parts
I have worked for several large industrial supply distribution companies in my career that never manufactured a single thing. When I would tell people what I did for a living, I would often get the same question: “Why do customers buy from you instead of going to the manufacturer?” It...